exhibitrance

2012. 4. 13.

The challenge – “3Dimensional front”


Due to the urban structure of New York city, most buildings don't have more than 2 visible and livable

facades; the front and the back, which makes the façade one of the most important element of the

building. The choice of having the facade treated in one way or another determines the qualities of the interior and exterior experience (Opaque, transparent, hollowed..) but we wonder: and WHAT ABOUT THE IN BETWEEN?


The challenge of this competition is to design a temporary structure/installation that will challenge the common purpose and use of a façade. A traditional facade is usually experienced as a flat 2 imensional element where the quality it generates is mostly about visibility/transparency and aesthetics. We would like to transform the facade into a 3dimensional element. We want the proposed projects to enhance the experience of entering a space beyond just opening a door. We are interested in the "in between"  experience created between the exterior and interior part of the structure.


The site

The proposed site is located outside of the milavec Hakimi Gallery at 51 cooper square in NYC. (the new cooper union building) We wish the proposed project to be inspired by this amazing building showcasing how a facade can be way more than just a bi dimensional element. The MIlavec Hakimi Gallery is a young art gallery showing fun contemporary art and therefore we ask you to relate your work with a progressive contemporary thinking. The starting point of your work should be the conception of a 3dimensional front to the gallery`s existing glass wall. This 3dimensional front must have a certain depth in which different experiences can take place. The experiences we are aiming for are related to the activities of the gallery. Your proposed structure/s can either integrate art pieces into it (act as an outdoor exhibition space) or simply offer an experience where your work is the art piece itself.


The Program

The program set for this challenge is comprised of a 550 Sq. feet (50 M2) of exhibition structure/installation. The structure's purpose is either the serve as an experimental installation positioned outside of a gallery and play a role in the ongoing exhibition or to provide the gallery with an outdoor exhibition space that will show up to 6 works of different nature. The structure may have an interior space but should be conceived as an on open public space. Your work can also be conceived as several independent objects/structures that will form a front to the gallery. You are not obliged to use the whole foot print allocated in the plan nor use the maximal height.


The conception of lighting and sound are welcome and will be considered a + for the project.

- 550 feet of structure / Installation space. (50 M2)

- Maximal height of the structure is set to 17 feet. (500 cm) See elevation

- No restrictions on width or length for the structure (Within the site boundaries).

- The structure has to be structurally independent and must not touch the adjacent walls or any of

the building's elements. It can be anchored to the ground.







exhibitrance

An entrance is not just used to open and close off the door, but to give people special emotions. The Exhibitrance will give people different experiences at every moment with outstanding art pieces exhibited at the  Milavec Hakimi Gallery.





GET INSPIRED
Cooper Union’s form was created by carving out program space. The entire atrium is made evident on the facade where a large cutaway reveals the piazza to the public. The atrium plays the role of the public square in the building where social interaction can occur.






KEYWORDS
1. Carve : To cut into a desire shape. The purpose of the design is to offer special and different experiences to the audiences with the exhibition.
2. Interact : People interact with somebody or something makes them curious and to share special experiences.






PROGRAMS

1. On going exhibition : Carved space is used an external exhibition space.  It can be used for the various purposes : paintings sculptures performances lectures video, and etc..
2.  Open public space : This makes people interact with other people and art pieces.







SYSTEM
Followings are movable within the structure
1. Projector for video exhibition / 2. Speaker for lecture program / 3. Light for night exhibition or spot-light / 4. Frame for screen or painting exhibition







PLAN materials : steel structure / concrete floor





view from copper union SQ